A drink with the taste of technology
Coca-Cola wants to develop its business with the help of Microsoft artificial intelligence technology
@CocaColaCo and @Microsoft announced an expanded partnership, including a $1.1B commitment from Coca-Cola to the Microsoft Cloud and its generative AI capabilities to help “quench their thirst” for innovation.
The Coca-Cola Company has signed a five-year agreement with Microsoft to develop and integrate the use of artificial intelligence into various business functions¹[1]. coca-cola commits $1.1 billion to microsoft Cloud for its manufacturing and cloud AI capabilities.
As part of this agreement, Coca-Cola has moved all its applications to Microsoft Azure. Using the Azure OpenAI service, Coca-Cola is now using AI-enabled digital assistants in production to improve performance metrics related to customer experiences, optimize operations and productivity.